The following article and Podcast is from my last digital strategy talk with Cape Talk.
Article source: http://www.capetalk.co.za/articles/294525/listen-could-you-boss-own-the-rights-to-your-social-media-account
The next time you’re about to hit the ‘post’ button on your social media accounts you may want to think again.
Did you know that your boss could not only own the rights to your account, but could even fire you for posting something which may damage the company’s reputation?
When your social media account runs risk of bringing the business you work for into disrepute, the law is on the side of the employer.
You obviously want your staff to represent your brand and to do so in a way that doesn’t bring your company into disrepute.— Joshua Roode, Digital Strategist
Digital strategist Joshua Roode recently spoke to Sara-Jayne King about the law relating to social media at work.— Joshua Roode, Digital Strategist
You can have a slogan that says ‘my views are my own and don’t represent the company’, but that means absolutely zero in the eyes of the law.
Roode says employers have the right to dismiss workers, even when the social media post has nothing to do with the company.— Joshua Roode, Digital Strategist
Learn more about the law and social media by listening to the full interview.